Strategic Management

The main objectives of this course are to:

1. Develop an understanding of the concept, process, and importance of strategic management in organizations.
2. Equip students with the ability to analyze internal and external business environments for effective decision-making.
3. Provide knowledge on formulating, implementing, and evaluating strategies at corporate, business, and functional levels.
4. Enhance skills to design vision, mission, goals, and objectives aligned with organizational growth.
5. Foster strategic thinking, problem-solving, and decision-making abilities in competitive and dynamic environments.
6. Enable students to understand leadership roles, corporate governance, and ethical responsibilities in strategy.
7. Familiarize students with modern strategic tools and concepts such as Blue Ocean Strategy, Diversification, and Strategic Alliances.
8. Prepare students to apply strategic management concepts in real-world business practices and entrepreneurial ventures.