- Introduction to digital marketing fundamentals.
- SEO (Search Engine Optimization) techniques and best practices.
- Social media marketing on platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Email marketing strategies and tools.
- Pay-per-click (PPC) and Google Ads.
- Content creation and marketing.
- Analytics and reporting tools to track digital marketing performance.
- Real-life case studies and hands-on projects.
- Certification upon course completion.